This project was done as part of the module NM3217 Principles of Communication Design over the 2nd half of the semester.

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For the final project, we were tasked with either doing a brand style guide for ourselves or for NUS CNM. I chose to do a brand style guide for myself to better reflect my future career aspirations and direction.

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The brand style guide embedded below, reflects me as a product designer first and foremost with coding skills as well. Feel free to scroll through the brand style guide.

I went through multiple ideas and iterations to complete this brand style guide, the entire process has been omitted for brevity but can be read on medium.

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The brand style guide served as the basis of this website's design. Furthermore, slight modifications such as making the stroke thicker, were done to make the logo more visible as even a favicon. It was a good learning process as it forced me to evaluate my professional identity. It also allowed me to re-familiarise myself with Adobe Illustrator, Indesign and even a bit of Photoshop.